About the course
To know what drives consumer behavior, businesses rely on relevant research. As a Marketing PhD at Tippie, your findings will inform and inspire the next wave of marketing innovation. Iowa’s PhD program in Marketing gives you an opportunity to conduct the highest quality research, teach to standards of excellence, and become a well-rounded academic. Here, you’ll work collaboratively with faculty to gain the experimental, quantitative, and analytical skills you need to dive deeper into consumer behavior and quantitative marketing.
Graduates of our program are placed in tenure-track positions at accredited universities around the world, where they continue to engage in top-level scholarship, teaching, and service. A PhD in marketing from Tippie provides the research, teaching, and writing skills—supported by faculty mentorship—that will establish you as a productive marketing scholar. Scholarships - View all scholarships Internships
Start dates and prices
Course fees are indicative and should be used as a guide. Speak to a counsellor to get an accurate price.
Duration: 10 Semester(s)Fees: US$151,015
How to apply
Entry requirements for University of Iowa
A U.S. bachelor's degree from a regionally accredited college or university, or an equivalent degree from another country as determined by the Office of Admissions. A minimum grade-point average (GPA) of 3.00, or foreign equivalent as determined by the Office of Admissions. Newly admitted graduate students who present TOEFL scores below 600 on the PBT or below 100 on the IBT will be required to complete an English Proficiency Evaluation on campus before their first registration for classes. A total IELTS score of 7.0, with no subscore less than 6.0. In addition, all IELTS test takers—regardless of score—will be required to take an on-campus English Proficiency Evaluation. A set of your unofficial academic records/transcripts uploaded on your Admissions Profile. If you are admitted, official transcripts will be required before your enrollment.
English language requirements
7.0
Overall IELTS band score
Book IELTS
About IELTS
Practice and prepare
TOEFL Internet based overall score: 81.0
Application deadline:
This date isn’t available – speak to an IDP counsellor to get detailed information.
Further information
Career outcomes
Reviews and rankings
World ranking
201st / 1250
THE World ranking
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